Food

Asahi Beer’s “Night-Only Sparkling Water” Revolution: Tapping into the Sober Evening Market with Wilkinson Tansan Tag Sober

Asahi Beer’s “Night-Only Sparkling Water” Revolution:  In a world where evening rituals are evolving faster than ever, Asahi Beer is shaking things up with a fresh take on non-alcoholic refreshment. On September 17, 2025, the Japanese beverage giant unveiled “Wilkinson Tansan Tag Sober” under its iconic Wilkinson brand—a line of …

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15 Best Japanese Short Grain Rice 2025

15. Hoshizoramai from Tottori Prefecture 14. Date Masayume from Miyagi Prefecture 13. Koshihikari Rice from Chiba Prefecture 12. Yumepirika from Hokkaido Prefecture 11. Mitsuhashi “Masshigura” from Aomori Prefecture 10. Akafuji Itsumo no Okome 9. Akitakomachi from Akita Prefecture, a blend of multiple rice varieties 9. Ginga no Shizuku From Iwate …

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